The Fair Trade Forum Indonesia Chairperson, Nety Febrianti, actively participated in a mentoring session organized by the Cooperative and SME Agency of Sleman Regency, held at Omah Kayu Apikri from October 7th to 9th, 2024. This event served as a continuation of the SME capacity-building training previously conducted at Hotel Alanan Yogyakarta. .
During the session, She emphasized the importance of pricing calculations for entrepreneurs and artisans. She elaborated on various methodologies that small and medium enterprises (SMEs) can employ to ensure competitive pricing strategies in the market. Practical exercises were also integrated into the program, engaging 30 SMEs to apply these pricing calculation techniques in real-world scenarios. .
"This mentoring session aims to empower local SMEs by enhancing their financial literacy and strategic pricing capabilities," Nety stated. "By mastering these skills, SMEs can better navigate market challenges and sustainably grow their businesses." .
The event at Omah Kayu Apikri garnered positive feedback from participants, highlighting its role in equipping SMEs with practical knowledge and tools essential for their economic resilience. Such initiatives underscore the commitment of Fair Trade Forum Indonesia and local stakeholders to foster sustainable growth within the SME sector, contributing to broader economic development goals in Sleman Regency and beyond.